Marketing Communications Specialist Certificate

(24 Credits) Certificate 99-9117

The Marketing Communication Specialist Certificate focuses on combining marketing promotion elements using the appropriate tools to communicate effectively to target markets. Regardless of occupation, professional communication is required to inform, persuade, or remind internal and external audiences about products, services, ideas, or events. This certificate is meaningful for individuals starting businesses or those seeking to advance business careers. These courses may also be applied to an Associate Degree in Marketing.

Certificate Outcomes

  • Promote products, services, images, and/or ideas to achieve a desired outcome
  • Communicate professionally to obtain new customers and build customer loyalty to improve profitability
  • Design a variety of communications including presentations, print media, electronic media, and more using appropriate graphics and desktop publishing
Course Course Name Credits
103-106 Introduction to Microsoft Office 3
104-102 Marketing Principles 3
104-109 Social Media Marketing1 3
104-117 Integrated Marketing Comm1 3
104-118 Marketing Design Concepts1 3
104-144 Desktop Design1 3
801-195 Written Communication 3
801-196 Oral/Interpersonal Comm 3

1 Courses have Prerequisites